![](https://cdn.myportfolio.com/cfd93bf2-d5d8-42a9-8746-e7159d14e312/a2929bad-876e-4fdc-b9c6-c82320ad7d10_rw_1920.png?h=e1a319908c880e07dd401047dd0dd888)
Jun Murakami, do Grupo GPJM (Murakami e Motchimu), convidou a OIO Agency para desenvolver a marca de seu novo empreendimento: a Sushimu , uma casa focada somente na experiência por delivery.
E eu fui o artista escolhido para desenvolver o mascote Lucky Fish! Lucky me! 🐟
Cliente: Sushimu
Direção Criativa: Xando Franzolim
Ilustração: Raphael Rios
Contato: raphaelmrios@gmail.com
![](https://cdn.myportfolio.com/cfd93bf2-d5d8-42a9-8746-e7159d14e312/f8bbf99d-785b-43ed-81c1-d38bac54fdbd_rw_1200.jpg?h=f85aafb1fc2ecb02f5af59bffa9f26de)
![](https://cdn.myportfolio.com/cfd93bf2-d5d8-42a9-8746-e7159d14e312/eacdd083-2c90-4fbc-8f49-a441cd34ea65_rw_1200.jpg?h=f60c8ec1e6f30097c9dc48198c3c707c)
![](https://cdn.myportfolio.com/cfd93bf2-d5d8-42a9-8746-e7159d14e312/d0bfc849-aa9d-4eab-8142-6a306bd685da_rw_1200.jpg?h=72b1264334c8d03c109ac79f61654d54)
![](https://cdn.myportfolio.com/cfd93bf2-d5d8-42a9-8746-e7159d14e312/e7a4a071-dfdc-437e-b9dc-b25f885bdd2e_rw_1200.jpg?h=475e9b8203934441df5b56744cbd82ba)
![](https://cdn.myportfolio.com/cfd93bf2-d5d8-42a9-8746-e7159d14e312/7263bd70-f1fc-479b-b662-aaffa620626a_rw_1200.jpg?h=df119c5241b2cd4d554b2146d9155c33)
![](https://cdn.myportfolio.com/cfd93bf2-d5d8-42a9-8746-e7159d14e312/deddf150-b1a6-471f-9d1b-2769febb8604_rw_1200.jpg?h=de151d8c1c04c64e116f51ac487ee953)
![](https://cdn.myportfolio.com/cfd93bf2-d5d8-42a9-8746-e7159d14e312/fb1d0e98-5e4a-46e0-9943-9f7b0d9f697e_rw_1200.jpg?h=4101ff580aeaa5280787189150044af5)
Desenvolvendo o personagem Lucky Fish!
![](https://cdn.myportfolio.com/cfd93bf2-d5d8-42a9-8746-e7159d14e312/f46febd6-09d0-487d-a4fc-616dcd46ecf6_rw_1920.jpg?h=8ef6898cccbab7fc0d0ddaf4e7f42afe)
![](https://cdn.myportfolio.com/cfd93bf2-d5d8-42a9-8746-e7159d14e312/9ff7de67-d840-40fc-8ad1-8caaa5cc2686_rw_1920.jpg?h=56fd8381ec0f1e1d636527502faf26fa)
![](https://cdn.myportfolio.com/cfd93bf2-d5d8-42a9-8746-e7159d14e312/0167f9b7-a32d-445f-8a9b-8a6cb18b6f61_rw_1920.jpg?h=1139b139def9210d1f73a1fe664558e7)
Idéia inicial.
O Lucky Fish nem sempre esteve sozinho.
No briefing inicial teríamos dois personagens interagindo. Uma criança pilotando o Lucky Fish? Tivemos!
![](https://cdn.myportfolio.com/cfd93bf2-d5d8-42a9-8746-e7159d14e312/406f4d84-ab57-43a8-9f57-b4880a85ecb0_rw_1920.png?h=e060d127b7f39c0a7bb4906c53e4dd98)
![](https://cdn.myportfolio.com/cfd93bf2-d5d8-42a9-8746-e7159d14e312/8d6a461d-a0f6-41b9-ad16-242b31bc87aa_rw_1920.png?h=8f31240a19bf8768661976f8bc73ef29)
![](https://cdn.myportfolio.com/cfd93bf2-d5d8-42a9-8746-e7159d14e312/1a75a84d-480a-4b84-b034-b1c66bd2a460_rw_1920.png?h=37baa41ab82e364a4d918cfdac355b1d)